Friday, September 22, 2017

A Real Joint Venture



Few things say “normal” like television, our public square, our soapbox in Hyde Park, our platform for the popular and unpopular alike. For friends of herb who watch TV, BurnTV, a new West Coast-based entertainment channel, hopes to fill a niche with programming that both informs and enlivens – presented through the lens of the marijuana experience more than 40 million Americans enjoy on a regular basis. Americans for whom pot is utterly, totally normal.

At least that’s the plan, according to Jason Santos, BurnTV’s man of many hats. “We’ve built our own apps, and we’re beta testing and putting them through rigors, making them more robust, making sure we get as many of the bugs out,” said the CEO, founder and chief evangelist, cornered by phone for a brief interview with Potent, after sprinting from one bit of pressing business to another. “Our target is October, but we haven’t committed to a date yet. As we get closer, we'll be able to pinpoint an exact date. It’s the nature of the beast.

“We hope to have a final announcement of the launch date in a couple weeks. It’s exciting.” ...

Read more at Potent

Image credits: BurnTV splash image: © 2017 Burn Entertainment Corporation. Potent logo: © 2017 Jerrick Media LLC.

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